Square Elephant Productions created the very first 30-second and 20-second TV and digital campaign for SoSensational.co.uk, an online fashion destination dedicated to women over 50.

SoSensational curates stylish, age-appropriate fashion from a mix of premium and high street brands—making it easy for women to discover looks that feel both modern and flattering, at every price point. The platform also offers tailored style advice, empowering grown-up women to dress with confidence and ease.

The campaign’s core message: Why spend hours searching the high street or browsing endless websites when everything you need is right here?

The TV spots aired across a range of UK channels including More 4, Sky Atlantic, True Movies, and Discovery Home & Health.